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Why 'Showgirl Glamour' Emerged as the Glittering Style of the New Year

After a long-running stint on the iconic Vegas strip, the dancers from the revue Jubilee! executed their last choreographed kick in 2016. The extravaganza, known for its ornate costumes designed by American fashion designer Bob Mackie, closed its doors due to falling audience numbers and critical reviewers who called it a spectacle “a relic of another era”.

Currently, almost a decade later, the showgirl, or at least the glamorous showgirl look, is making a comeback.

A King of Glitz

Dubbed the “sultan of sequins”, Mackie has made over-the-top showgirl glamour his trademark look, clothing everyone from Hollywood icons to pop royalty. Recently, a “barely-there” bodysuit he made for Cher in 1978 commanded $57,600, seven times its initial estimate, while a metallic beaded bodysuit with reflective wings that Mackie created for Tina Turner for a 1977 show sold for $19,200.

“I believe it looks more attractive for the younger performer who is looking for something other than what they were accustomed to”, he told a publication. “New stars are pushing toward a theatrical, more dramatic, show-stopping, memorable statement.”

The Pop Culture Resurgence

It’s a look that glided all the way to the heart of mainstream fashion in 2025 thanks to a chart-topping superstar. In the past few months, the entertainment titan wore one of Mackie’s vintage Jubilee! costumes on the cover of her latest record. The crystal-covered bra and thong, feathered armbands and glittering headpiece were perfect for a record titled The Life of a Showgirl.

The singer is part of a trend. This year, showgirl inspirations have been embraced by music artists including Sabrina Carpenter as they whizzed across world tours in glitter, strategic openings and feathers, highlighted against camp sets. Her fashion curator a fashion expert mentioned in an interview with a style publication he wanted to bring “a showgirl attitude” to her Radical Optimism tour – drawing from pictures from the mid-century, her performers fluttered giant plumed accessories.

Drawing from History

These artists and other successful musicians also take inspiration from 19th-century entertainment forms, including vaudeville and ensemble references. The outcome are poles apart from the late-century teen pop of revealing tops and utilitarian trousers, and urban dance moves that were popular earlier.

But some critics are on board with this showgirl renaissance. Nancy Hardy, a ex- Jubilee! showgirl who danced in the 00s says the trend is “puzzling”. She thinks the word term is being “treated as an broad label covering everything from The Radio City Rockettes to Broadway performers and now even modern pop stars.”

A Coveted Classic Style

For gen Z and millennial stars, Mackie’s classic designs have become highly covetable. In 2024, a style icon honored to one of Mackie’s first major stars, Cher, when the actress wore a translucent beaded dress created by the designer in 2001, which was similar to one he made for Cher to wear in 1967. Months after, Miley Cyrus paid an private amount to buy the Mackie tasseled mini dress she had worn previously to perform at the Grammys. In September, Sabrina Carpenter wore a series of classic Mackie designs at the MTV Video Music Awards. They are also a hit among collectors.

“The showgirl aesthetic bring about fond memories for a bygone era of glitz,” says a historian, a curator at the an academic institution, who documents the legacy of showgirls. “Currently it is viewed as a sort of ‘safe’ allure because it has been updated. It has got all the sophistication, the crystals and the sparkle but without the bare skin.”

More Than Simply Style: An Symbol of Vegas

Chung says this figure are central to the imagery of Las Vegas. She points to ex-mayor Oscar Goodman who, during official events, was accompanied by two showgirls. While Las Vegas no longer has any showgirl-based productions, Chung says they are still featured as an emblem of the city, appearing at gatherings and in advertisements. “The showgirl is still a enduring symbol of Las Vegas glamour,” Chung says.

An Allure of Illusion

The former showgirl says the complete change of a stage character is part of the appeal. This idea Taylor Swift hints at in a latest behind-the-scenes film that documents the off-camera action from her massive 2023 Eras tour, which included intense preparations, gym sessions and 149 performances across multiple nations, each running for 3.5 hours.

Hardy explains her own nights in the spotlight as “like completing an endurance race in stilettos every night”. Her headpiece weighed 34lbs. “I had to carry it all the way up the steps to the performance area from the green rooms three floors below in the basement. I had to leave early for my cue so I could catch my breath before I made my entrance. One is sweating the whole time but creating this fantasy that it’s simple and gorgeous and dreamlike.”

It could be this is where the true allure of the showgirl fantasy really lies. In the chaos of 2025 there is a longing for escapism. What better figure to emulate than showgirls, who have always represented fantasy, flawlessness and a realm where nobody makes a mistake.

KS
About the author

Karen Sanchez

A digital strategist with over a decade of experience in tech consulting and content creation across European markets.

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